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Foundations of Marketing Series Consumer Behavior

by Bennett, Peter D | Kassarjian, Harold. H.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India Private Limited 1996Availability: Items available for loan: Dr. Rajendra Prasad Central Agricultural University Pusa, (1) Call number: 658.8342 B46C.

Consumer behaviour

by Bennett, Peter D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Prentice-Hall of India Pvt. Ltd. 1993Availability: Items available for loan: Dr. Rajendra Prasad Central Agricultural University Pusa, (1) Call number: 658.8342 B47C.

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