TY - BOOK AU - Kumar, Rajan TI - Assessing the Effect of Brand Awareness and Brand Image on the Purchase Behaviour of Respondents of Biofertilizer & PGR U1 - 658.8343 PY - 2024/// CY - Pusa, Samastipur PB - School of Agricubusiness & Rural Management, RPCAU KW - Master of Business Administration (Agribusiness Management) KW - Thesis KW - MBA ER -