@book{53117,
	author = {Omar, Nishtha},
	title = {Assessing the Consumer Engagement and Brand Awareness of UPL Products (Electron & Triskele) among Sugarcane Farmers in Maigalganj, Lakhimpur District of Uttar Pradesh},
	publisher = {School of Agricubusiness & Rural Management, RPCAU},
	year = {2025},
	address = {Pusa, Samastipur}
}