TY  - BOOK
AU  - Menon, P.K.
TI  - Effective Media and Mass Communication
SN  - 8179100057
U1  - 384 
PY  - 2005///
CY  - Jaipur
PB  - Aavishkar Publishers,Distributors
KW  - Commerce, communications and Transportation
KW  - Social sciences
KW  - Communication
KW  - Mass media
ER  -