Marketing Research Measurement and Method

By: Tull, Donald SContributor(s): Hawkins, Del IMaterial type: TextTextPublication details: New Delhi Prentice Hall of India 2007Edition: 6Description: 863ISBN: 9788120309616Subject(s): Management and Auxiliary services | Technology (Applied sciences) | Marketing | ResearchDDC classification: 658.83
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658.83 T85M Marketing Research 658.83 T85M Marketing Research 658.83 T85M Marketing Research 658.83 T85M Marketing Research 658.8302 F27H Handbook of Marketing research / 658.834 B50M Market-Based Management 658.834 B50M Market-Based Management

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