Marketing Research Measurement and Method

By: Tull, S. DonaldContributor(s): Hawkins, I. DelMaterial type: TextTextPublication details: New Delhi Prentice-Hall of India Ptd. Ltd. 1997Edition: 6Description: MiscISBN: 8120309618Subject(s): Management and Auxiliary services | Technology (Applied sciences) | Marketing | ResearchDDC classification: 658.80072
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